Trista Hamsmith is the founder of Reese’s Purpose, a non-profit organization whose mission is to identify, advocate and correct safety issues impacting children and their families. Trista founded Reese’s Purpose following the death of her 18-month-old daughter Reese after she accidentally swallowed a button-battery that fell out of a faulty remote control.

Trista turned her tragedy into advocacy and less than two-years after Reese’s death, Reese’s Law was passed to direct the Consumer Product Safety Commission to develop and implement new safety standards to protect children from accidental ingestion of button cell batteries. Trista continues to advocate for issues that threaten children’s safety through Reese's Purpose. She lives in Lubbock, TX with her husband Chris, daughter Blake and son Brody.

Elizabeth Iberico is part of the Consumers International Next Generation Leaders Network, and is the head of the project department of food security at ASPEC, a social organization that promotes consumer rights in Peru. Elizabeth has a degree in Food Science and Masters studies in Public Health and Global Health with a grant from the United Nations Development Program (UNDP-UN).

She works on technological tools to promote a sustainable consumption through e-commerce, and is part of the National Plenary of the Codex Alimentarius in Peru. She also has a strong interest in the safety of non-food consumer products. She loves the way communications impact behaviors and thinks that health policies should include them with more emphasis.